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Wake-up call: the print industry is sleepwalking through the disruption taking place in our industrial society

Transformation

Print entrepreneurs want to be considered as playing highly effective role, a part of the next industrial revolution because of the suggestions coming from the manufacturers of their latest printing presses. Nevertheless, reality does not come as they expect, many print providers still regard “Industry 4.0” as a milk-ordering refrigerator, “online print” as an invention of those villainous Americans and ...

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