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W2P Solution · Feature Platform

W2P Solution print order workflow: from payment to a production queue

In a W2P Solution store, a paid order gets a print-ready PDF for each order line, a stored copy with a checksum and trim and bleed boxes, and a place in a production queue. The operator moves the status forward and the buyer receives the store's own branded emails. Preflight of uploaded files and system connections are not included.

Order timeline listing order placed, design review, in production, fulfilled and delivered steps with their status text
Order timeline, sample data
Every edition
includes it
Set up
by the Netbase team
Netbase VPS
managed hosting included
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AI and API automation

AI and API automation, built into the platform

W2P Solution by Netbase JSC is built on Laravel and its own print API, with AI and API automation for print workflows.

  • AI artwork jobs, approved by a person

    The print API behind every store runs AI artwork jobs that a person approves or rejects.

  • Its own print API

    Online design and print-ready output come from a print API that Netbase JSC develops and runs.

  • Your data stays in your store

    Store, customer and order data stay in your W2P Solution store, built on Laravel.

  • Engineers accountable for every release

    A named engineer reviews everything delivered; no generated output ships unreviewed.

What happens to an order between payment and the press?

W2P Solution is a white-label web-to-print store platform from Netbase JSC, offered in three editions: Retail, B2B Procurement and Marketplace. Every edition includes the features listed for it, and the order path described here is the part that sits between a buyer's payment and your press room.

For every paid order, the store obtains a print-ready PDF for each order line, keeps its own copy of that file with a checksum and trim and bleed boxes, and places the order in a production queue. In that queue the operator moves the order status forward, and the buyer receives the store's own emails as it moves.

How does an order move through the store?

The path is the same for every print line in the basket:

  1. The buyer designs and checks out

    The buyer personalises the product in the online product designer and sees the price from the print price calculator before paying through the store's hosted-payment checkout.

  2. The order is released

    In Retail and Marketplace, payment releases the order. In B2B Procurement, the order waits until the approval chain releases it, as set out on the B2B Procurement page.

  3. A print-ready PDF is obtained for each order line

  4. The store keeps its own copy

    Each PDF is stored with a checksum, so the file can be verified later, and with trim and bleed boxes (TrimBox and BleedBox), so the press-side team can read where the cut line and the bleed sit.

  5. The order enters the production queue

    The operator sees it there with its current status.

  6. The operator moves the status forward

    Generic stages such as received, in production and shipped are typical, and the operator decides when each change is made.

  7. The buyer is told

    The store sends its own emails under the merchant's brand, not W2P's, as the status changes.

Do I get a print-ready file I can send to the press?

Yes. The file is produced by the store at the moment the order is released, and the store's own copy is the one to produce from. The checksum shows whether the stored file has changed, and the trim and bleed boxes carry the page geometry inside the PDF itself. For background on what a press expects from a file, read print-ready PDF requirements.

This page does not claim a particular PDF standard, and the plan does not run automated preflight on files a buyer uploads. The operator remains responsible for judging whether a given file suits the press and the stock.

Where do I track production and who sees the status?

Production is tracked in the store's production queue, which is part of every edition's feature list. The store's own status is the authoritative one: there is no second system to reconcile it against. The operator changes it, the buyer's emails follow it, and a cancelled order is withdrawn from production rather than left in the queue.

Print files and order records stay in the store's own isolated storage. Every W2P Solution store runs as its own isolated instance with its own database and storage, with managed backups and automatic upgrades. In the Marketplace edition, orders are also split and routed to the right vendor, with print-ready files kept per vendor.

Orders screen with counters for awaiting review, in production and completed
Production status overview, sample data

How does the included workflow compare with commissioned automation?

The plan covers a fixed order-to-production path. Anything that connects that path to the rest of your business is commissioned work, delivered as the print production workflow automation service. Commissioned work is described on pages for AI artwork checks and workflow, print business reporting automation, multi-vendor fulfilment routing and MIS and ERP integration.

How does the included workflow compare with commissioned automation?
Question Included in the W2P Solution plan Commissioned workflow automation
Print-ready PDF for each order line Yes, with a stored copy, checksum, trim and bleed boxes Extended to your own file rules
Production queue and status Yes, moved by the operator Can drive status from your own systems
Automated preflight of uploaded files Not included Scoped as part of the build
Imposition Not included Scoped as part of the build
MIS, ERP or JDF connection Not included Scoped case by case
Who sets it up The Netbase JSC team, with the store A scoped engineering project

If you run an existing press floor with its own job tickets or management information system, the plan will not connect to it. Describe the connection you need in a project brief and it can be scoped as a service. Two related problems are covered in prevent duplicate webhook orders and stop retyping orders into MIS.

What product types does it cover?

The first release of W2P Solution supports flat print products such as cards, flyers and posters. Further product types are planned and are not part of the current plans, so this order path should be judged against flat print only.

Our view

Most small and mid-sized printers do not need a workflow engine on day one. They need every paid order to arrive as a usable file with a clear status, without anyone retyping or chasing it. The included path does that and is honest about its edges: no preflight, no imposition, no connection to other systems. If those edges matter to you, they are a separate, scoped decision rather than something a subscription should pretend to cover. See the platform overview for the editions.

Key takeaways

  • A paid order gets a print-ready PDF for each order line, stored by the store with a checksum and trim and bleed boxes.
  • Orders enter a production queue where the operator moves the status and the buyer receives branded emails.
  • The store's own status is the authoritative one, and a cancelled order is withdrawn from production.
  • Preflight, imposition and MIS, ERP or JDF connections are not in the plan; they are commissioned work.
  • The first release covers flat print products such as cards, flyers and posters.

What feeds the order workflow?

  • Designer text panel with ready-made text styles beside a business card canvas

    Ready-made text styles

    Headings, subheadings and styled text layouts in the designer, so a buyer starts from a layout, not a blank page.

How it works

How do you get a W2P Solution store?

  1. See it working

    Open the self-serve demo store: a sample print store with a read-only back office, no payment card needed.

  2. Get a written quote

    Send a project brief: our team confirms scope and sends a written quote for the edition you choose.

  3. We set up your products

    10 products set up by the Netbase team; Products set up in batches of up to 10, with two revision rounds per batch.

  4. Go live, fully managed

    After your quote is accepted, the Netbase team sets up your store and hands it over within 7 business days.

Editions

Which W2P Solution edition fits your business?

Every edition is set up by the Netbase team, hosted and upgraded for you, and priced by quote.

Compare Retail A branded print store with a built-in designer, ready to sell. B2B Procurement Controlled print ordering for organisations, teams and budgets. Marketplace One storefront that routes print work to many vendors.
Best for Print shops, photo and gift sellers and promotional product sellers who sell personalised print online. Enterprise buyers and the printers who serve them: multi-brand and multi-team ordering with control over spend. Print networks, franchise groups and multi-producer platforms that route work to many vendors.
Production queue with order status Included Included Included
Products set up for you 10 30 50
Built-in online designer for your customers Included Included Included
Approval chains before an order is released Not included Included Not included
Order splitting and routing to the right vendor Not included Not included Included
Managed hosting Netbase VPS Netbase VPS Netbase VPS
Real numbers, real clients

Trusted by print businesses in 80+ countries

What the Netbase group has delivered since 2012, and what clients say about working with the team.

  • 6,300+ client projects since 2012
  • 4,600+ projects delivered since 2012
  • 1,800+ live stores online, Sep 2026
  • 80+ countries clients worldwide
  • 500+ custom web-to-print projects project records
  • 120+ engagements running 5+ years ongoing support

Netbase group figures · since 2012 · operated by Netbase JSC · as of September 2026 · source: company project records

Rated by clients of Netbase JSC on third-party sites (as of September 2026)

  • Trustpilot 4.2 / 5 404 reviews
  • Facebook 96% recommend 778 reviews

Client stores the team built

All client profiles
  • 4OVER4 logo, United States
  • Botak Sign logo, Singapore
  • BannerKoenig logo, Germany
  • Printomatic logo, Canada
  • BoxProtec logo, France
  • Reprotel logo, Spain
  • LynxDigiPrint logo, Netherlands
  • Migvan logo, Israel
  • INKRE logo, Mexico
  • NekedStore logo, Hungary
  • We Print All logo, South Africa
  • ★★★★★
    “The technical support has been amazing, … always are ready to solve any problem, despite time zone, my company are Located in USA (11 hrs difference) and they response pretty fast. Thanks Guys”

    Mario Galindo · Fast2press LLC, United States · Marketplace review

  • “We've been using … over the last few years and had nothing but rave reviews from customers who use it. We've also received excellent and timely support from the team at Netbase. Thanks guys”

    Sam Coldwell · United Kingdom · Trustpilot review

  • ★★★★★
    “I would like to thank … for his speedy reply and assistance in installation. Great service provided!”

    Botak Sign · Singapore · Marketplace review

Quoted word for word from client reviews; “…” marks a removed product or person name.

Works with

Which MIS and ERP systems can a web-to-print store connect to?

Print businesses run jobs, stock and invoicing in systems like these. The Netbase team connects your web-to-print store to the one you already run, through its API or a sanctioned file exchange, so orders, prices and job status move without anyone retyping them.

Product names and logos belong to their owners and are shown only to identify the systems; no partnership or endorsement is implied.

FAQ

Frequently asked questions

Try the live demo

Does the store check uploaded artwork automatically?

No. Automated preflight of uploaded files is not part of the subscription. The operator reviews files, and checks beyond that can be scoped as a service.

Can I see where an order is in production?

Yes. The production queue shows each order with its status, which the operator moves forward. The buyer receives the store's own emails as the status changes.

What happens if an order is cancelled?

A cancelled order is withdrawn from production, so it does not sit in the queue waiting to be printed.

Does it connect to my existing MIS or ERP?

Not in the plan. A connection to a management information system, an ERP or JDF-based tooling is commissioned work, described on the print production workflow automation service page.

Are the emails sent under W2P branding?

No. The store is white-label, and the emails come from the store under the merchant's own brand.

How do I contact Web2Print Solutions about order workflow or request a consultation?

Send a project brief naming your production and MIS setup, or see /contact for every way to reach the team. A senior engineer reads every brief.

References (3)
  • W2P Solution core product specification, section 4.3, accessed 2026-10-20.
  • W2P Solution edition feature list, accessed 2026-10-20.
  • W2P Solution live demo store, checked 2026-10-26.

See W2P Solution with your own products

After your quote is accepted, the Netbase team sets up your store and hands it over within 7 business days.

Have a web-to-print project in mind?

Tell us about one product you want to sell online. A senior engineer reads every brief and replies in writing.