W2P Solution · Feature Platform
Print price calculator: option, quantity and size pricing in your store
The W2P Solution print price calculator prices each print product from rules you set for options, quantities and sizes. Buyers see the price update while they choose, in the store and designer, and the order keeps the price they accepted. Netbase JSC sets up your first products with their pricing rules, so no spreadsheet or custom build is needed.
- Every edition
- includes it
- Set up
- by the Netbase team
- Netbase VPS
- managed hosting included
AI and API automation, built into the platform
W2P Solution by Netbase JSC is built on Laravel and its own print API, with AI and API automation for print workflows.
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AI artwork jobs, approved by a person
The print API behind every store runs AI artwork jobs that a person approves or rejects.
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Its own print API
Online design and print-ready output come from a print API that Netbase JSC develops and runs.
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Your data stays in your store
Store, customer and order data stay in your W2P Solution store, built on Laravel.
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Engineers accountable for every release
A named engineer reviews everything delivered; no generated output ships unreviewed.
Can the store price my print products without a spreadsheet or a custom build?
Yes, for flat print products. Every W2P Solution edition includes print pricing rules across options, quantities and sizes. A rule belongs to one product. You decide how paper, finish, size and quantity change the price of that product, and the store applies the rule every time a buyer configures it. Nobody types a quote by hand, and no developer has to be commissioned for a standard price list. For the idea behind it, see print pricing as a function.
How does the print price calculator work?
The merchant defines the pricing rules per product. Buyers do not see the rules; they see the result. As a buyer changes an option, picks a size or moves to a different quantity, the price shown updates straight away. The same live price follows the buyer into the online product designer, so the number on screen while designing matches the number at checkout.
When the buyer places the order, the order keeps the price the buyer accepted. A later change to a rule affects new configurations, not orders already placed. That order then moves on to the print order workflow, where it is produced and tracked.
What does a pricing rule look like?
Take a flyer as a structural example. The rule has three parts:
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Size
A5 or A4, each with its own pricing logic.
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Options
Paper type and finish, each choice adjusting the price of the configuration.
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Quantity breaks
Steps at 250, 500 and 1000, so a larger run moves into a different pricing band.
The merchant fills in the values for each part when the product is set up. The page deliberately shows structure only: rule values are the merchant's own business and differ for every print shop. For the thinking behind break points, see quantity break print pricing. For sizes outside a fixed list, see pricing custom sizes online.
How do a spreadsheet quote, store rules and a pricing engine compare?
| Approach | Who prices the order | Best suited to | Main limit |
|---|---|---|---|
| Spreadsheet quote | A person, per enquiry | Occasional or one-off jobs | Slow, and the buyer waits for an answer |
| W2P Solution pricing rules | The store, as the buyer chooses | Flat print products with options, sizes and quantity breaks | Limited to what a rule set over options, quantities and sizes can express |
| Commissioned pricing engine | Custom logic built for your cost model | Complex or externally driven cost calculation | Scoped, built and quoted as a project |
The middle row is what a subscription gives you. The first and last rows are the situations where a subscription rule set is not the right fit.
What does a B2B buyer get on top?
The B2B Procurement edition adds contract pricing per organisation and quotes for requests that need a human answer. Those features are described on the B2B Procurement page. Option, quantity and size pricing is the foundation they build on, because B2B Procurement includes everything in Retail.
When do you need a pricing engine instead?
Pricing rules cover a catalogue where the price follows from options, quantities and sizes. Some print businesses price differently. If your costs come from a management information system, depend on imposition or machine time, or must be fetched from an external cost feed, a rule set per product cannot express that logic. That is the scope of a commissioned print pricing engine: custom engineering around your cost model, scoped and quoted separately from the subscription. If you are unsure which side of the line you are on, describe your products in a project brief.
What is supported today, and who sets it up?
The first release of W2P Solution supports flat print products such as cards, flyers and posters. Further product types are planned and are not part of the current plans, so confirm that your products fit before you subscribe.
The Netbase JSC team sets up every store. There is no self-serve setup wizard in the first version. The team enters your first products in batches, including their pricing rules, and hands the store over within 7 business days. How plans are structured is explained on the pricing page.
Our view
A price a buyer can see change as they choose is a sales tool, not just a calculation. It removes the wait for a quote and shows the effect of a larger quantity at the moment it matters. We think most print shops selling cards, flyers and posters are best served by clear rules, held in the store and applied the same way every time, and should reach for custom pricing logic only when their cost model genuinely requires it.
Key takeaways
- Pricing rules are set per product for options, quantities and sizes.
- The buyer sees the price update while choosing, in the store and in the designer.
- The order keeps the price the buyer accepted.
- The first release covers flat print products such as cards, flyers and posters.
- Costs driven by an MIS, imposition, machine time or an external feed need a commissioned pricing engine.
What else comes with the price calculator?
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Built-in online designer
Buyers personalise a product in your store; the design is saved with the cart line and travels with the order to production.
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Your brand everywhere
A white-label storefront: buyers see your store, your emails and your designer, with your data kept in your store.
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Personalisable product catalogue
Flat print products such as cards, flyers and posters, set up for you by the Netbase team in batches.
How do you get a W2P Solution store?
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See it working
Open the self-serve demo store: a sample print store with a read-only back office, no payment card needed.
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Get a written quote
Send a project brief: our team confirms scope and sends a written quote for the edition you choose.
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We set up your products
10 products set up by the Netbase team; Products set up in batches of up to 10, with two revision rounds per batch.
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Go live, fully managed
After your quote is accepted, the Netbase team sets up your store and hands it over within 7 business days.
Which W2P Solution edition fits your business?
Every edition is set up by the Netbase team, hosted and upgraded for you, and priced by quote.
| Compare | Retail A branded print store with a built-in designer, ready to sell. | B2B Procurement Controlled print ordering for organisations, teams and budgets. | Marketplace One storefront that routes print work to many vendors. |
|---|---|---|---|
| Best for | Print shops, photo and gift sellers and promotional product sellers who sell personalised print online. | Enterprise buyers and the printers who serve them: multi-brand and multi-team ordering with control over spend. | Print networks, franchise groups and multi-producer platforms that route work to many vendors. |
| Print pricing rules: options, quantities and sizes | Included | Included | Included |
| Products set up for you | 10 | 30 | 50 |
| Built-in online designer for your customers | Included | Included | Included |
| Approval chains before an order is released | Not included | Included | Not included |
| Order splitting and routing to the right vendor | Not included | Not included | Included |
| Managed hosting | Netbase VPS | Netbase VPS | Netbase VPS |
Trusted by print businesses in 80+ countries
What the Netbase group has delivered since 2012, and what clients say about working with the team.
- 6,300+ client projects since 2012
- 4,600+ projects delivered since 2012
- 1,800+ live stores online, Sep 2026
- 80+ countries clients worldwide
- 500+ custom web-to-print projects project records
- 120+ engagements running 5+ years ongoing support
Netbase group figures · since 2012 · operated by Netbase JSC · as of September 2026 · source: company project records
Rated by clients of Netbase JSC on third-party sites (as of September 2026)
Client stores the team built
All client profiles-
Studio Noorderlicht, Netherlands: birth announcement and greeting cards online
A Dutch print-on-demand store for birth announcement cards, greeting cards and posters, illustrated in a distinctive whimsical style.
- release milestones
- 2
- Platform
- WooCommerce
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Reprotel, Spain: online design and artwork upload for a Madrid print shop
A Madrid print shop selling business cards, stationery, labels and posters online, with an upload-or-design-online choice on its product pages.
- products in the live catalogue
- 280
- Platform
- WooCommerce
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Botak Sign, Singapore: a signage and display store with online design
A Singapore sign, banner and display printer with a large online catalogue and a choice between uploading a full design and designing online.
- delivery tasks in the project record
- 13
- Platform
- WooCommerce
Print businesses in 80+ countries work with the team
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★★★★★
“The technical support has been amazing, … always are ready to solve any problem, despite time zone, my company are Located in USA (11 hrs difference) and they response pretty fast. Thanks Guys”
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“We've been using … over the last few years and had nothing but rave reviews from customers who use it. We've also received excellent and timely support from the team at Netbase. Thanks guys”
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★★★★★
“I would like to thank … for his speedy reply and assistance in installation. Great service provided!”
Quoted word for word from client reviews; “…” marks a removed product or person name.
Works with
Which ecommerce platforms can web-to-print run on?
The print layer - online designer, print pricing rules and print-ready files - is added to the storefront you already sell on, or runs as its own white-label store on W2P Solution.
Product names and logos belong to their owners and are shown only to identify the systems; no partnership or endorsement is implied.
Frequently asked questions
Try the live demo
Can buyers see the price before they add a product to the basket?
Yes. The price updates as the buyer changes options, size and quantity, so it is visible throughout the choosing process.
If I change a pricing rule, does it change orders already placed?
No. The order keeps the price the buyer accepted when they placed it.
Who enters the pricing rules for my first products?
The Netbase JSC team sets up your first products, including their pricing, as part of the store set-up.
Can I price products other than cards, flyers and posters?
The first release supports flat print products such as cards, flyers and posters. Other product types are planned but are not part of the current plans.
Does the calculator support contract pricing for business customers?
The B2B Procurement edition includes contract pricing per organisation, alongside quotes.
How do I contact Web2Print Solutions about pricing rules or request a consultation?
Send a project brief naming your products and pricing variables, or see /contact for every way to reach the team. A senior engineer reads every brief.
References (1)
- W2P Solution live demo store, checked 2026-10-26.
See W2P Solution with your own products
After your quote is accepted, the Netbase team sets up your store and hands it over within 7 business days.