At a glance
- Country
- Australia
- Niche
- Apparel promotional
- Platform
- WooCommerce
Business and technical profile
Business profile
- Business
- Custom apparel printer (T-shirts, hoodies, singlets, headwear, bags, workwear, accessories and polos)
- Location
- Australia (Australia-wide dispatch; storefront at order.screenlab.co)
- Market
- Businesses, teams and events ordering custom-printed apparel and merch stores
- Store language
- English
- Sales model
- Instant online quote with upfront pricing, no minimums and no setup fees, plus dedicated merch stores
Technical stack
- Platform
- WooCommerce, named directly in the storefront's own source comments describing its checkout and analytics
- Storefront shape
- A headless marketing site on Cloudflare Pages sends buyers to an order.screenlab.co checkout; the two share one analytics session by registrable domain, per the storefront's own source comments
- Offer
- 730+ 5-star reviews, no minimums, zero setup fees and fast AU dispatch are the homepage's stated differentiators
- Delivered by Netbase JSC
- Online designer set-up and migration, storefront UI and navigation, and a third-party and API integration, recorded in 2024
Product names and logos belong to their owners and identify the technology only; no partnership or endorsement is implied.
The project in numbers
- 3 release milestones Online designer set-up, API integration and online designer migration, all completed in 2024
- 4 delivery tasks in the project record Online designer set-up, storefront UI and navigation, online designer work, online designer migration
- 0.31 years between the record's first and last dated item 2024-07-19 to 2024-10-31
How a Screenlab customer orders
The ordering path on the live store, read on 2026-11-07.
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Browse apparel or request a quote
The homepage offers both a "Browse Apparel" link and a "Get an Instant Quote" button.
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Design or supply artwork
The storefront routes into an online designer step for the chosen product.
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Track production
A "Track Order" link in the main navigation lets a buyer follow their order's status.
Who is Screenlab and what market does it serve?
Screenlab is a custom apparel printer trading Australia-wide. Its storefront sells in English to businesses, teams and events ordering T-shirts, hoodies, singlets, headwear, bags, workwear, accessories and polos, plus dedicated merch stores. On 2026-11-07 the homepage advertised 730+ five-star reviews, no minimum order quantities, zero setup fees and fast Australia-wide dispatch, with an upfront, see-the-price-before-you-commit quoting step.
- Client
- Screenlab, Australia
- Status
- Delivered — live store, checked 2026-11-07
- Store
- screenlab.com.au, English language
- Platform
- WooCommerce, named in the storefront's own source comments
- Products
- Custom T-shirts, hoodies, singlets, headwear, bags, workwear, accessories, polos, merch stores
- Work by Netbase JSC
- Online designer set-up and migration, storefront UI and navigation, third-party and API integration
- Engagement period
- 2024-07 to 2024-10, about 0.31 years between the record's first and last dated item
- Milestones
- 3 release milestones, 4 recorded tasks
What problem does an upfront-pricing apparel printer have to solve?
An apparel printer that advertises "no minimums" and "see your price upfront" is making a harder promise than a printer that quotes every order by email: the storefront itself has to resolve garment, decoration and quantity into a trustworthy price before the buyer commits, for every combination the catalogue allows, not just the common ones.
The second constraint is architecture. Screenlab's own storefront runs a headless marketing site that hands off to a separate order subdomain, which only works if session and analytics state carry across that handoff — exactly the kind of third-party and API integration this project's record shows.
What did Netbase JSC deliver?
Netbase JSC's project records for screenlab.com.au show dated delivery work across three months in 2024:
-
2024 Q3
Set up: online designer (1 milestone and 1 task, completed, closed 2024-07-23).
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2024 Q3
Add: storefront UI and navigation (1 task, completed, closed 2024-08-27).
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2024 Q3
Integrate: third-party and API integration (1 milestone, completed, closed 2024-09-21).
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2024 Q3
Online designer work (1 task, completed, closed 2024-09-03).
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2024 Q3-Q4
Migrate: online designer (1 milestone and 1 task, completed, closed 2024-10-31).
No other dated milestone or task is recorded in the project index reviewed for this page, and the project index records no renewal since.
What does a buyer see on the store today?
A visit to screenlab.com.au on 2026-11-07 found:
- A homepage headline "T-Shirt Printing Australia. Minus The Unknowns," with "Get an Instant Quote" and "Browse Apparel" as the two primary buttons.
- A stated badge of 730+ five-star Google reviews above the headline.
- A promise list: no minimums, zero setup fees and fast AU dispatch.
- A main navigation of Merch Stores, Transfers, Discounts, Track Order and My Account, alongside the quote and browse buttons.
- A photo of customers wearing branded apparel under the banner "Real Customers · Real Apparel."
What does this record show, and what does it not?
It shows an Australia-wide apparel printer running an instant-quote, upfront-pricing storefront, with a 2024 record covering the online designer's set-up and migration, storefront navigation and a third-party API integration.
It does not show order volume, conversion or any revenue figure; none is measured to a published method and none is claimed. It does not show order volume behind the reviews figure, nor whether the engagement has continued past 2024 in the project index reviewed for this page. Web2Print Solutions is the web-to-print engineering service of Netbase JSC. Delivery records cited on this site belong to Netbase JSC; where no delivered example of a capability is published, the page says so rather than implying a record.
Key takeaways
- Screenlab is an Australia-wide custom apparel printer with an instant-quote, upfront-pricing storefront, checked live on 2026-11-07.
- Netbase JSC's records show a concentrated 2024 engagement: online designer set-up and migration, storefront navigation, and a third-party API integration.
- The storefront runs a headless marketing frontend that hands off to a separate order subdomain, sharing one analytics session across both.
- No order volume, conversion or revenue result is claimed for the store.
How could a similar project start?
If you want an instant-quote apparel storefront or a headless frontend that hands off cleanly to an order subdomain, send a project brief describing your product range, your current quoting process and where it slows down. Print-area and configurator mechanics are covered on the t-shirt and apparel designer page, apparel-decoration routing on apparel and promotional print, and the connecting work on print product configurator and ecommerce platform integration. Australian storefront requirements sit on web-to-print for Australian print businesses, and a related Australian apparel record is the T Shirts Australia case study; every case study is indexed on the evidence hub.
Frequently asked questions
The homepage states "See your price upfront, know when your order will ship, and stay updated through production," alongside an instant quote button.
The project records show online designer set-up and migration, storefront UI and navigation, and a third-party and API integration, all dated 2024.
No. The marketing homepage is a separate, headless frontend that hands off to an order.screenlab.co checkout, sharing one analytics session across both by registrable domain.
This site publishes no prices of its own and no order volume, revenue or conversion figure for any client.
References (2)
- Netbase JSC project records for screenlab.com.au (WorkSuite project 13794; 3 milestones and 4 tasks dated 2024-07 to 2024-10), reviewed 2026-11-07.
- Screenlab public store, screenlab.com.au, read-only check from Hanoi, Vietnam, accessed 2026-11-07.
The businesses named in these case studies are Netbase JSC clients; the web-to-print work described was delivered or designed by Netbase JSC, which operates Web2Print Solutions. Names, links and screenshots are shown with the operator's authorization and removed on request.
Insight and lessons from this project
Position of the CEO, Netbase JSC, from the project record and the live store on 2026-11-07.
- The online designer was set up and later migrated within the same 2024 window, alongside a third-party and API integration, consistent with a new storefront build rather than incremental maintenance on an older one.
- A headless marketing frontend that hands off to a separate order subdomain depends on the API integration this project recorded to keep analytics and session state consistent across the two hosts.
- An apparel printer competing on upfront pricing and no minimums needs its online designer and quoting step to resolve a price before the buyer commits, which is the harder-to-build alternative to a manual quote-by-email flow.
Related services, solutions and insights
- Print product T-shirt and apparel designer
- Industry Web-to-print for apparel and promotional print
- Service Print product configurator engineering
- Service Ecommerce platform integration for print
- Integration Web-to-print on WooCommerce
- Market Web-to-print for Australian print businesses
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